"I just wanted to thank you for all the help you provided in making this
          year a huge success.  We had the best year ever, largely in part to the
          additional attention we recieved with your custom key cards.  We also           recieved many complements and concessions from our competitors.  
          Needless to say, we would like to continue our current arrangement for
          next year."

                                                                            Seth Miller
                                                                            Nike